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Artwork for It Shouldn't Be This Hard
Marketing & Media

It Shouldn't Be This Hard

Hosted by Phil White & Heidi Schoeneck.

Show website ↗ Listen on Apple ↗

Should you pitch it?

Guest activity
Often has guests
53% of recent episode titles look like interviews
Episode length
21 min
Median of recent episodes. That is the commitment you would be asking for.
Publishing
Occasional
17 episodes · last 2026-07-09
Language
English (US)
Declared in the feed as en-us.
Where it's from
Outside the UK
The feed declares en-us.
Reach
51
Percentile among shows you could realistically get on. Not a download count.
Check whether they charge. Some shows sell guest slots rather than booking them, and rates in some fields run to thousands. Nothing in a podcast feed reliably says so, so we do not claim either way. Ask before you write the pitch.
Worth a pitch. This show publishes its own contact, sits outside the national chart, is independently published, and its recent episodes show it books guests.

What the show says about itself

The podcast that dives deep into the messy, meaningful work of responsible business and conscious leadership. Learn more at: grounded.world/itshouldntbethishard ( https://grounded.world/itshouldntbethishard ). Hosted by Phil White and Heidi Schoeneck, co-founders of Grounded – and joined by Gaia, their brilliantly provocative AI sidekick – this show explores what it really takes to drive change from the inside out. Are you a founder or social entrepreneur who’s gone all-in to challenge the status quo? Maybe with a few scars and stories to show for it? Or maybe you’re a marketing, brand, sustai

Recent episodes

Straight from the feed. The quickest way to judge whether your angle fits.

  1. The Fox in the Hen House | Matthew McCarthy (Part 2)
  2. The Fox in the Hen House | Matthew McCarthy (Part 1)
  3. Doing the Right Thing Shouldn’t Be This Hard | Jeffrey Hollender (Part 2)
  4. Doing the Right Thing Shouldn’t Be This Hard| Jeffrey Hollender (Part 1)
  5. Giving Just 1% Shouldn't Be This Hard | Kate Williams
  6. It Shouldn't Be This Hard | Earth Day Special ft. Kathleen Rogers, President of EarthDay.org

This show publishes a contact

We hold the address this show publishes in its own feed. Addresses and drafted pitches are part of a plan. Browsing stays free, and we never send on your behalf.

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