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Artwork for Blood in the Machine
Tech · General

How to get on Blood in the Machine

Hosted by Brian Merchant.

Should you pitch it?

Guest activity
Sometimes has guests
25% of recent episode titles look like interviews
Episode length
58 min
Median of recent episodes. That is the commitment you would be asking for.
Publishing
Weekly+
11 episodes · last 2026-10-02
Language
Not stated
This feed declares no language.
Where it's from
Not established
No .uk domain and no region in the feed language. Apple reports the storefront, not the show, so we do not guess.
Reach
65
Percentile among shows you could realistically get on. Not a download count.
Check whether they charge. Some shows sell guest slots rather than booking them, and rates in some fields run to thousands. Nothing in a podcast feed reliably says so, so we do not claim either way. Ask before you write the pitch.
Worth a pitch. This show publishes its own contact, sits outside the national chart, is independently published, and its recent episodes show it books guests.

How this show compares to other tech general podcasts

Episodes run noticeably longer than the Tech General average, so prepare for a conversation rather than a short segment.

Measured against every tech general podcast in the directory that has published in the last year.

This show Category average
Episodes featuring a guest 25% 20%
Episodes in the last 90 days 11 8
Typical episode length 58 min 37 min
Episodes published in total 11 101
Reach percentile 65 50

Reach is a percentile among shows you could realistically get booked on, built from chart history, longevity, activity and cadence. It is not a download figure. Nobody outside a show can see those.

What the show says about itself

A show about AI, labor, and power. Veteran tech journalist Brian Merchant chronicles the growing backlash and resistance to Silicon Valley and big tech. www.bloodinthemachine.com

Recent episodes

Straight from the feed. The quickest way to judge whether your angle fits.

  1. The two words the AI industry hates more than anything
  2. What’s really behind AI ‘super intelligence’
  3. How to kick Flock out of your town
  4. The ‘End Times Fascists’ of AI, ft. Naomi Klein and Astra Taylor
  5. The real AI jobs apocalypse
  6. The revolt against Meta’s ‘pervert glasses’ is part of a growing storm
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Every show A to Z

Common questions

Does Blood in the Machine accept guests?

Sometimes has guests. Interviews appear alongside other formats. This is our reading of the show's recent episode titles, not a statement from the show itself.

How do I contact Blood in the Machine?

Yes. Blood in the Machine publishes a contact address in its own RSS feed, and it is the show's own inbox rather than a shared network desk. We hold it and release it to people on a plan. We never invent an address and never send a pitch on your behalf.

How often does Blood in the Machine publish?

It publishes at least once a week. There are 11 episodes in the feed. Episodes run about 58 minutes.

Is Blood in the Machine still active?

Yes. It has published within the last 90 days.