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Marketing & Media

Business of Story

Hosted by Park Howell, Brand Story Strategist.

Show website ↗ Listen on Apple ↗

Should you pitch it?

Guest activity
Often has guests
60% of recent episode titles look like interviews
Episode length
53 min
Median of recent episodes. That is the commitment you would be asking for.
Publishing
Weekly+
584 episodes · last 2026-08-31
Language
English
The feed says "en" without a region, so the country is unknown.
Where it's from
Not established
No .uk domain and no region in the feed language. Apple reports the storefront, not the show, so we do not guess.
Reach
91
Percentile among shows you could realistically get on. Not a download count.
Check whether they charge. Some shows sell guest slots rather than booking them, and rates in some fields run to thousands. Nothing in a podcast feed reliably says so, so we do not claim either way. Ask before you write the pitch.
Worth a pitch. This show publishes its own contact, sits outside the national chart, is independently published, and its recent episodes show it books guests.

What the show says about itself

The Business of Story helps sales and marketing leaders excel through the stories they tell. Hosted by Park Howell, known as The World's Most Industrious Storyteller, this popular weekly show is ranked among the top 10% of downloaded podcasts internationally and is the #1 Business Storytelling Podcast according to Feedspot. #StoryOn!

Recent episodes

Straight from the feed. The quickest way to judge whether your angle fits.

  1. #583. Lindsey Busfield: Own Your Niche. Govern Your Story. Win Your Market.
  2. #582: Gavin McMahon: The Arrow of Coherence That Unifies Your Brand Storytelling
  3. #581: Rain Bennett: Why Your Brand Story Belongs to Operations, Not Marketing
  4. #580. Sharon Toerek: Don't Sell What You Do. Profit from How You Think
  5. #579: Collin Henderson: The 5-Part Mindset Storytelling Method for Confidence
  6. #578: Find Your One Word and Become Impossible to Ignore, With Brian Burkhart

This show publishes a contact

We hold the address this show publishes in its own feed. Addresses and drafted pitches are part of a plan. Browsing stays free, and we never send on your behalf.

Tell me when pitching opens