CF
Artwork for Customer First Thinking
Marketing & Media

How to get on Customer First Thinking

Hosted by Stephen Shaw.

Should you pitch it?

Guest activity
Often has guests
95% of recent episode titles look like interviews
Episode length
62 min
Median of recent episodes. That is the commitment you would be asking for.
Publishing
Monthly
67 episodes · last 2026-08-21
Language
English
The feed says "en" without a region, so the country is unknown.
Where it's from
Not established
No .uk domain and no region in the feed language. Apple reports the storefront, not the show, so we do not guess.
Reach
60
Percentile among shows you could realistically get on. Not a download count.
Check whether they charge. Some shows sell guest slots rather than booking them, and rates in some fields run to thousands. Nothing in a podcast feed reliably says so, so we do not claim either way. Ask before you write the pitch.
Worth a pitch. This show publishes its own contact, sits outside the national chart, is independently published, and its recent episodes show it books guests.

How this show compares to other marketing & media podcasts

This show features a guest in almost every episode. That is rare in Marketing & Media, and it makes this one of the more realistic bookings in the field.

Measured against every marketing & media podcast in the directory that has published in the last year.

This show Category average
Episodes featuring a guest 95% 24%
Episodes in the last 90 days 4 7
Typical episode length 62 min 30 min
Episodes published in total 67 118
Reach percentile 60 50

Reach is a percentile among shows you could realistically get booked on, built from chart history, longevity, activity and cadence. It is not a download figure. Nobody outside a show can see those.

What the show says about itself

Businesses everywhere are struggling with change due to digital disruption. They are now at an inflection point: give up obsolete marketing practices, or risk being denied a meaningful role in the lives of people. The goal is no longer to amplify the voice of the brand – it is to serve the needs and interests of customers at every stage of the relationship lifecycle. This new marketing model is characterized by the strategic embrace of Customer First Thinking, where the emphasis is on delivering a more unified experience for customers. More than simply a platitude, this idea has evolved into a

Recent episodes

Straight from the feed. The quickest way to judge whether your angle fits.

  1. Mastering Agentic AI: An Interview with Martin Kihn, Senior Vice President, Strategy at Salesforce
  2. Designing for Emotion: An Interview with Jean-Pierre Lacroix, Founder and President, Shikatani Lacroix Design
  3. True Loyalty: An Interview with Aaron Dauphinee, Partner, The Wise Marketer Group
  4. The One-to-One Future Is Here (Almost): An Interview with Jim Sterne, President, Target Marketing
  5. Beyond Rewards: An Interview with Zsuzsa Kecsmar, Co-founder and Chief Strategy Officer at Antavo AI Loyalty Cloud.
  6. Leading with CX: An Interview with Tom DeWitt, Founder and Executive Director of the XMGlobal Collaborative
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Common questions

Does Customer First Thinking accept guests?

Often has guests. This show interviews people regularly. This is our reading of the show's recent episode titles, not a statement from the show itself.

How do I contact Customer First Thinking?

Yes. Customer First Thinking publishes a contact address in its own RSS feed, and it is the show's own inbox rather than a shared network desk. We hold it and release it to people on a plan. We never invent an address and never send a pitch on your behalf.

How often does Customer First Thinking publish?

It publishes about once a month. There are 67 episodes in the feed. Episodes run about 62 minutes.

Is Customer First Thinking still active?

Yes. It has published within the last 90 days.

Similar shows you could pitch

Same category, publishing their own contact, and still active. If this show is not the right fit, one of these may be.