FP
Artwork for Future Proof
Tech · General

How to get on Future Proof

Hosted by Kantar & Saïd Business School, Oxford University.

Should you pitch it?

Guest activity
Sometimes has guests
40% of recent episode titles look like interviews
Episode length
25 min
Median of recent episodes. That is the commitment you would be asking for.
Publishing
Monthly
237 episodes · last 2026-09-09
Language
English
The feed says "en" without a region, so the country is unknown.
Where it's from
Not established
No .uk domain and no region in the feed language. Apple reports the storefront, not the show, so we do not guess.
Reach
85
Percentile among shows you could realistically get on. Not a download count.
Check whether they charge. Some shows sell guest slots rather than booking them, and rates in some fields run to thousands. Nothing in a podcast feed reliably says so, so we do not claim either way. Ask before you write the pitch.
Worth a pitch. This show publishes its own contact, sits outside the national chart, is independently published, and its recent episodes show it books guests.

How this show compares to other tech general podcasts

Interviews run alongside other formats here, more often than most Tech General shows, so a guest slot is a normal part of the schedule.

Measured against every tech general podcast in the directory that has published in the last year.

This show Category average
Episodes featuring a guest 40% 20%
Episodes in the last 90 days 8 8
Typical episode length 25 min 37 min
Episodes published in total 237 97
Reach percentile 85 50

Reach is a percentile among shows you could realistically get booked on, built from chart history, longevity, activity and cadence. It is not a download figure. Nobody outside a show can see those.

What the show says about itself

Future Proof is the marketing podcast from Said Business School, Oxford University, and Kantar, the world’s leading marketing data and analytics company. In each episode, we’ll have a frank discussion with an expert, to help brands and business leaders navigate the changing landscape of marketing… and hopefully dispel some myths and misconceptions along the way. Looking at big industry question through both a market research and an academic lens, we can help prepare marketers for the future (with proof). All episodes and more info at https://www.kantar.com/ Hosted on Acast. See acast.com/priva

Recent episodes

Straight from the feed. The quickest way to judge whether your angle fits.

  1. You Win or You Learn: How Carlsberg Is Innovating in the Age of AI
  2. What Can Marketers Learn from TikTok's Growth Engine?
  3. Tentacles of Excellence: Why is Managing Customer Experience Even More Important for Brands Today?
  4. The Goodness of Milk: How Arla Foods use Intelligence to Spark Innovation and Find Growth
  5. Could Context Replace Identity in Marketing?
  6. How Does Streaming Video Drive Cultural Strategy for Brands?
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Common questions

Does Future Proof accept guests?

Sometimes has guests. Interviews appear alongside other formats. This is our reading of the show's recent episode titles, not a statement from the show itself.

How do I contact Future Proof?

Yes. Future Proof publishes a contact address in its own RSS feed, and it is the show's own inbox rather than a shared network desk. We hold it and release it to people on a plan. We never invent an address and never send a pitch on your behalf.

How often does Future Proof publish?

It publishes about once a month. There are 237 episodes in the feed. Episodes run about 25 minutes.

Is Future Proof still active?

Yes. It has published within the last 90 days.

Similar shows you could pitch

Same category, publishing their own contact, and still active. If this show is not the right fit, one of these may be.