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Artwork for PodBiz | Where's The Money In Podcasting?
Tech · General

How to get on PodBiz | Where's The Money In Podcasting?

Hosted by Norma Jean Belenky & John Kiernan.

Show website ↗ Listen on Apple ↗

Should you pitch it?

Guest activity
Often has guests
85% of recent episode titles look like interviews
Episode length
48 min
Median of recent episodes. That is the commitment you would be asking for.
Publishing
Weekly+
61 episodes · last 2026-10-19
Language
English
The feed says "en" without a region, so the country is unknown.
Where it's from
Not established
No .uk domain and no region in the feed language. Apple reports the storefront, not the show, so we do not guess.
Reach
76
Percentile among shows you could realistically get on. Not a download count.
Check whether they charge. Some shows sell guest slots rather than booking them, and rates in some fields run to thousands. Nothing in a podcast feed reliably says so, so we do not claim either way. Ask before you write the pitch.
Worth a pitch. This show publishes its own contact, sits outside the national chart, is independently published, and its recent episodes show it books guests.

How this show compares to other tech general podcasts

Most episodes here are interviews, well above the Tech General norm, so the format is already built around having someone on.

Measured against every tech general podcast in the directory that has published in the last year.

This show Category average
Episodes featuring a guest 85% 20%
Episodes in the last 90 days 13 8
Typical episode length 48 min 37 min
Episodes published in total 61 101
Reach percentile 76 50

Reach is a percentile among shows you could realistically get booked on, built from chart history, longevity, activity and cadence. It is not a download figure. Nobody outside a show can see those.

What the show says about itself

Where's the money in podcasting? Hosted by Norma Jean Belenky and John Kiernan, PodBiz dives into the strategies, trends, and tools driving podcast monetization and industry growth. From ad revenue and branded content to audience development and production workflows, we spotlight the real business behind the mic. Each week, we speak with creators, executives, and innovators answering the one question on everyone’s mind: Where’s the money in podcasting? Whether you're monetizing your show, launching a network, or just obsessed with the space, PodBiz is your insider guide to podcasting’s biggest

Recent episodes

Straight from the feed. The quickest way to judge whether your angle fits.

  1. Apple Podcasts Jake Shapiro on HLS Video, Monetization, iOS 27 Updates, and the Future of Podcasting
  2. How Mid-Tier Publishers Are Winning with Programmatic Ad Tech with Stacy Newhuis of SoundStack
  3. Why Brands Are Moving Beyond Keyword Blocking and Podcast Movement Takeaways with Tamara Zubatiy
  4. How Privacy-First Data Is Changing Podcast Ads with Emma Raz of NumberEight
  5. Why the Future of Podcast Ads Belongs to Audience Data with Matt Shapo & Jason Adamski of IAB
  6. How to Make Your Podcast More Discoverable with Andrea De Marsi of PodSEO
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Similar podcasts

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Every show A to Z

Common questions

Does PodBiz | Where's The Money In Podcasting? accept guests?

Often has guests. This show interviews people regularly. This is our reading of the show's recent episode titles, not a statement from the show itself.

How do I contact PodBiz | Where's The Money In Podcasting??

Yes. PodBiz | Where's The Money In Podcasting? publishes a contact address in its own RSS feed, and it is the show's own inbox rather than a shared network desk. We hold it and release it to people on a plan. We never invent an address and never send a pitch on your behalf.

How often does PodBiz | Where's The Money In Podcasting? publish?

It publishes at least once a week. There are 61 episodes in the feed. Episodes run about 48 minutes.

Is PodBiz | Where's The Money In Podcasting? still active?

Yes. It has published within the last 90 days.