PI
Artwork for PR in the Real World
Marketing & Media

How to get on PR in the Real World

Hosted by Viva PR.

Should you pitch it?

Guest activity
Often has guests
95% of recent episode titles look like interviews
Episode length
44 min
Median of recent episodes. That is the commitment you would be asking for.
Publishing
Monthly
67 episodes · last 2026-10-19
Language
English
The feed says "en" without a region, so the country is unknown.
Where it's from
United Kingdom
A .uk contact address or website.
Reach
64
Percentile among shows you could realistically get on. Not a download count.
Check whether they charge. Some shows sell guest slots rather than booking them, and rates in some fields run to thousands. Nothing in a podcast feed reliably says so, so we do not claim either way. Ask before you write the pitch.
Worth a pitch. This show publishes its own contact, sits outside the national chart, is independently published, and its recent episodes show it books guests.

How this show compares to other marketing & media podcasts

This show features a guest in almost every episode. That is rare in Marketing & Media, and it makes this one of the more realistic bookings in the field.

Measured against every marketing & media podcast in the directory that has published in the last year.

This show Category average
Episodes featuring a guest 95% 23%
Episodes in the last 90 days 7 7
Typical episode length 44 min 31 min
Episodes published in total 67 122
Reach percentile 64 50

Reach is a percentile among shows you could realistically get booked on, built from chart history, longevity, activity and cadence. It is not a download figure. Nobody outside a show can see those.

What the show says about itself

PR in the Real World offers a unique perspective into the world of PR through the lens of a regional PR agency, Viva – recently named the CIPR's UK Small PR Consultancy of the Year. The podcast offers insights into PR, marketing, and communications and it is shaped by the communities Viva serves—both geographically and across key sectors such as healthcare, advanced manufacturing, education, and the public sector. The podcast highlights Viva's ethos that PR should be impact-driven, and guests offer tips on how to gain real-world results without necessarily relying on huge budgets or celebrity

Recent episodes

Straight from the feed. The quickest way to judge whether your angle fits.

  1. Why Local Papers Are Reaching Readers a Press Release Can't with Carl Hudspith
  2. Why PR Has Never Managed Its Own PR Well with Victoria Tomlinson
  3. Why AI Should Be Treated as a Stakeholder with Stuart Bruce
  4. The Case for PR at the Top Table with CIPR President Farzana Baduel
  5. Why Judgement Beats Data in PR Measurement with Nik Pearson
  6. Methodology and Mindsets with Shayoni Lynn
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Every show A to Z

Common questions

Does PR in the Real World accept guests?

Often has guests. This show interviews people regularly. This is our reading of the show's recent episode titles, not a statement from the show itself.

How do I contact PR in the Real World?

Yes. PR in the Real World publishes a contact address in its own RSS feed, and it is the show's own inbox rather than a shared network desk. We hold it and release it to people on a plan. We never invent an address and never send a pitch on your behalf.

How often does PR in the Real World publish?

It publishes about once a month. There are 67 episodes in the feed. Episodes run about 44 minutes.

Is PR in the Real World still active?

Yes. It has published within the last 90 days.