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Artwork for Run the Numbers
Business & Finance

How to get on Run the Numbers

Hosted by CJ Gustafson.

Should you pitch it?

Guest activity
Sometimes has guests
35% of recent episode titles look like interviews
Episode length
51 min
Median of recent episodes. That is the commitment you would be asking for.
Publishing
Weekly+
317 episodes · last 2026-09-10
Language
English
The feed says "en" without a region, so the country is unknown.
Where it's from
Not established
No .uk domain and no region in the feed language. Apple reports the storefront, not the show, so we do not guess.
Reach
95
Percentile among shows you could realistically get on. Not a download count.
Check whether they charge. Some shows sell guest slots rather than booking them, and rates in some fields run to thousands. Nothing in a podcast feed reliably says so, so we do not claim either way. Ask before you write the pitch.
Worth a pitch. This show publishes its own contact, sits outside the national chart, is independently published, and its recent episodes show it books guests.

How this show compares to other business & finance podcasts

It publishes considerably more often than the average Business & Finance show, which means more slots to fill and a shorter wait for one.

Measured against every business & finance podcast in the directory that has published in the last year.

This show Category average
Episodes featuring a guest 35% 22%
Episodes in the last 90 days 23 7
Typical episode length 51 min 33 min
Episodes published in total 317 97
Reach percentile 95 50

Reach is a percentile among shows you could realistically get booked on, built from chart history, longevity, activity and cadence. It is not a download figure. Nobody outside a show can see those.

What the show says about itself

Run the Numbers is a business podcast about financial metrics and business models for CFOs, aspiring CFOs, finance leaders, and ambitious people operating tech startups. Hosted by CJ Gustafson, CFO and writer of Mostly Metrics, the show shares lessons, frameworks, and operator insights from the trenches as a tech exec. Think of it as a playbook for the things CJ wishes he knew earlier in his career, covering SaaS metrics, annual budgeting, forecasting, headcount, equity, dilution, fundraising, and the decisions that drive performance and growth.

Recent episodes

Straight from the feed. The quickest way to judge whether your angle fits.

  1. How Oura Built a $1.4 Billion Business Around a Tiny Ring
  2. What 20 Years of Software Investing Says About AI | Matt Hedberg
  3. Andy Ellis: How to Lead Without Becoming the Hero, the Villain, or the Bottleneck
  4. 40 Years of IPOs with Jay Ritter: What the Data Actually Says
  5. How AI Is Rewriting Product-Market Fit, Pricing, and Go-to-Market
  6. The Stripe Guide to Pricing, Billing, and Quote-to-Cash with Wisam Hirzalla
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Common questions

Does Run the Numbers accept guests?

Sometimes has guests. Interviews appear alongside other formats. This is our reading of the show's recent episode titles, not a statement from the show itself.

How do I contact Run the Numbers?

Yes. Run the Numbers publishes a contact address in its own RSS feed, and it is the show's own inbox rather than a shared network desk. We hold it and release it to people on a plan. We never invent an address and never send a pitch on your behalf.

How often does Run the Numbers publish?

It publishes at least once a week. There are 317 episodes in the feed. Episodes run about 51 minutes.

Is Run the Numbers still active?

Yes. It has published within the last 90 days.

Similar shows you could pitch

Same category, publishing their own contact, and still active. If this show is not the right fit, one of these may be.