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Artwork for Shiny New Object
Marketing & Media

How to get on Shiny New Object

Hosted by Tom Ollerton.

Show website ↗ Listen on Apple ↗

Should you pitch it?

Guest activity
Sometimes has guests
45% of recent episode titles look like interviews
Episode length
27 min
Median of recent episodes. That is the commitment you would be asking for.
Publishing
Monthly
366 episodes · last 2026-09-18
Language
English
The feed says "en" without a region, so the country is unknown.
Where it's from
Not established
No .uk domain and no region in the feed language. Apple reports the storefront, not the show, so we do not guess.
Reach
91
Percentile among shows you could realistically get on. Not a download count.
Check whether they charge. Some shows sell guest slots rather than booking them, and rates in some fields run to thousands. Nothing in a podcast feed reliably says so, so we do not claim either way. Ask before you write the pitch.
Worth a pitch. This show publishes its own contact, sits outside the national chart, is independently published, and its recent episodes show it books guests.

How this show compares to other marketing & media podcasts

Interviews run alongside other formats here, more often than most Marketing & Media shows, so a guest slot is a normal part of the schedule.

Measured against every marketing & media podcast in the directory that has published in the last year.

This show Category average
Episodes featuring a guest 45% 23%
Episodes in the last 90 days 9 7
Typical episode length 27 min 30 min
Episodes published in total 366 121
Reach percentile 91 50

Reach is a percentile among shows you could realistically get booked on, built from chart history, longevity, activity and cadence. It is not a download figure. Nobody outside a show can see those.

What the show says about itself

Shiny New Object is a podcast about the future of data driven marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

Recent episodes

Straight from the feed. The quickest way to judge whether your angle fits.

  1. Making AI change management work with Reckitt's Ishaan Kaul
  2. Making AI change management work with Reckitt's Ishaan Kaul
  3. Think in Ink: The Things Data-Driven Marketers Forget to Measure
  4. Hot Foxes, Clock Blocker & the Future of Product Testing
  5. Responsible AI is a process, not a policy - ft Crystalyn Stuart-Loayza
  6. You're optimising the story out of your ads - ft. Roey Franco
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Similar podcasts

Shows on the same subject that publish their own contact and are still active. If Shiny New Object is not the right fit, one of these may be.

Shiny New Clients! business · 179 episodes Closest match Lights On Data Show education · 180 episodes Closest match What's in Your Data? technology · 29 episodes Closest match Data Wars Podcast technology · 17 episodes Closest match Data & AI Culture Podcast Technologie · 220 episodes Closest match Data Faces Podcast business · 49 episodes Closest match

Every show A to Z

Common questions

Does Shiny New Object accept guests?

Sometimes has guests. Interviews appear alongside other formats. This is our reading of the show's recent episode titles, not a statement from the show itself.

How do I contact Shiny New Object?

Yes. Shiny New Object publishes a contact address in its own RSS feed, and it is the show's own inbox rather than a shared network desk. We hold it and release it to people on a plan. We never invent an address and never send a pitch on your behalf.

How often does Shiny New Object publish?

It publishes about once a month. There are 366 episodes in the feed. Episodes run about 27 minutes.

Is Shiny New Object still active?

Yes. It has published within the last 90 days.