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Artwork for The paid media lab
Marketing & Media

How to get on The paid media lab

Hosted by Lunio.

Should you pitch it?

Guest activity
Often has guests
95% of recent episode titles look like interviews
Episode length
31 min
Median of recent episodes. That is the commitment you would be asking for.
Publishing
Dormant
28 episodes · last 2025-11-26
Language
English (UK)
Declared in the feed as en-gb.
Where it's from
United Kingdom
The feed declares en-gb.
Reach
9
Percentile among shows you could realistically get on. Not a download count.
Check whether they charge. Some shows sell guest slots rather than booking them, and rates in some fields run to thousands. Nothing in a podcast feed reliably says so, so we do not claim either way. Ask before you write the pitch.
Worth a pitch. This show publishes its own contact, sits outside the national chart, is independently published, and its recent episodes show it books guests.

How this show compares to other marketing & media podcasts

It publishes less often than most Marketing & Media shows, so expect a longer lead time and fewer available slots.

Measured against every marketing & media podcast in the directory that has published in the last year.

This show Category average
Episodes featuring a guest 95% 23%
Episodes in the last 90 days 0 7
Typical episode length 31 min 31 min
Episodes published in total 28 122
Reach percentile 9 50

Reach is a percentile among shows you could realistically get booked on, built from chart history, longevity, activity and cadence. It is not a download figure. Nobody outside a show can see those.

What the show says about itself

The paid media lab is a podcast for performance marketers who want fresh, innovative, and actionable strategies to maximize return on ad spend. In each episode, we speak to a leading paid media expert about the one strategy, approach, or tactic that has consistently delivered impressive performance improvements across their campaigns in recent months. Presented by James Deeney and brought to you by Lunio, the ultimate anti-IVT tool. Get more free PPC tools, webinars, and resources at: https://www.lunio.ai/resource-library

Recent episodes

Straight from the feed. The quickest way to judge whether your angle fits.

  1. Why T-Shaped marketers will win the future of Google Ads (w/ Miles McNair) | S3 EP6
  2. Growth Beyond Google: Diversifying Spend Without Losing ROI (w/ Matt Shenton) | S3 EP5
  3. What elite B2B Marketers do differently to support Sales teams (w/ Pam Didner) | S3 EP4
  4. Master TikTok Ads: UCG, Search Ads & 2026 Strategy (w/ Fiona Bradley) | S3 EP3
  5. AI Hype vs Reality: What actually works in marketing (w/ Rand Fishkin) | S3 EP2
  6. F*ck the brand guidelines: Do this instead (w/ Lewis Kemp) | S3 EP1
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Every show A to Z

Common questions

Does The paid media lab accept guests?

Often has guests. This show interviews people regularly. This is our reading of the show's recent episode titles, not a statement from the show itself.

How do I contact The paid media lab?

Yes. The paid media lab publishes a contact address in its own RSS feed, and it is the show's own inbox rather than a shared network desk. We hold it and release it to people on a plan. We never invent an address and never send a pitch on your behalf.

How often does The paid media lab publish?

It has not published in a long time, so there is no current schedule. There are 28 episodes in the feed. Episodes run about 31 minutes.

Is The paid media lab still active?

Yes. It has published within the last year.