How to get on This Is Not Your Hobby: pitching, format and contact

Should you pitch it?

Guest activity

Sometimes has guests

30% of recent episode titles look like interviews

Episode length

27 min

Median of recent episodes. That is the commitment you would be asking for.

Publishing

Monthly

25 episodes · last 2026-10-24

Language

English (US)

Declared in the feed as en-us.

Where it's from

Outside the UK

The feed declares en-us.

Reach

57

Percentile among shows you could realistically get on. Not a download count.

Check whether they charge. Some shows sell guest slots rather than booking them, and rates in some fields run to thousands. Nothing in a podcast feed reliably says so, so we do not claim either way. Ask before you write the pitch.

Worth a pitch. This show publishes its own contact, sits outside the national chart, is independently published, and its recent episodes show it books guests.

How this show compares to other business & finance podcasts

Interviews run alongside other formats here, more often than most Business & Finance shows, so a guest slot is a normal part of the schedule.

Measured against every business & finance podcast in the directory that has published in the last year.

	This show	Category average
Episodes featuring a guest	30%	22%
Episodes in the last 90 days	7	7
Typical episode length	27 min	34 min
Episodes published in total	25	100
Reach percentile	57	50

Reach is a percentile among shows you could realistically get booked on, built from chart history, longevity, activity and cadence. It is not a download figure. Nobody outside a show can see those.

What the show says about itself

This Is Not Your Hobby is the no-fluff podcast for independent beverage brands that want to scale smarter, not just hustle harder. Hosted by Julie Rhodes - beverage business consultant, educator, journalist, and brand co-founder - this podcast dives into the real-world sales, marketing, and distribution strategies that small craft beverage companies actually need. Each episode tackles common business bottlenecks with practical solutions, straight talk, and the occasional guest expert. Stop winging it and start building something sustainable. Because your business? It’s not your hobby.

Recent episodes

Straight from the feed. The quickest way to judge whether your angle fits.

Episode 28: Stop Renting Your Audience - PR, Partnerships, and the Pond Nobody's Fishing In
Episode 27: Find A Smaller Pond - The Niche Marketing Channels Everyone Else Skips
Episode 26: Stop Boosting Your Posts - The Platform Loves It, Your Budget Doesn't
Episode 25 — Turn Your Data Into A Decision — Dashboards Don't Run Your Business, You Do (Introducing Proof)
Episode 24 - Your Distributor Wishes You Knew This with Melissa Johnston of Tryon Distributing
Episode 23: Choose A Modern Sales Rep Model– The 2013 Playbook is Dead

You do not have an active subscription to pitch

Sign up for a free pitch today

Create an account and draft one pitch, with the contact address, at no cost and with no card. You review it and send it yourself from your own inbox. This show publishes its own inbox, which is the strongest route there is. We never send on your behalf and never invent an address.

Create a free account

No card needed for the free pitch. See what the plans include if you want more than one.

Similar podcasts

Shows on the same subject that publish their own contact and are still active. If This Is Not Your Hobby is not the right fit, one of these may be.

The Brands On Brands Podcast business · 353 episodes Closest match

Food Marketing Nerds Restaurant and CPG Marketing Podcast Marketing · 66 episodes Closest match

Free Spirits: Insights on Functional Beverages business · 26 episodes Closest match

Caffeine and Cardboard Hobbies · 14 episodes Closest match

Dolia Talks | Wine, spirits and beverages marketing and sales business · 24 episodes Closest match

Shelf to Scale business · 23 episodes Closest match

Every show A to Z

Common questions

Does This Is Not Your Hobby accept guests?

Sometimes has guests. Interviews appear alongside other formats. This is our reading of the show's recent episode titles, not a statement from the show itself.

How do I contact This Is Not Your Hobby?

Yes. This Is Not Your Hobby publishes a contact address in its own RSS feed, and it is the show's own inbox rather than a shared network desk. We hold it and release it to people on a plan. We never invent an address and never send a pitch on your behalf.

How often does This Is Not Your Hobby publish?

It publishes about once a month. There are 25 episodes in the feed. Episodes run about 27 minutes.

Is This Is Not Your Hobby still active?

Yes. It has published within the last 90 days.