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Artwork for Truth, Lies and B2B Growth
Marketing & Media

How to get on Truth, Lies and B2B Growth

Hosted by ROMI.

Should you pitch it?

Guest activity
Sometimes has guests
30% of recent episode titles look like interviews
Episode length
35 min
Median of recent episodes. That is the commitment you would be asking for.
Publishing
Occasional
27 episodes · last 2026-07-23
Language
English (UK)
Declared in the feed as en-gb.
Where it's from
United Kingdom
The feed declares en-gb.
Reach
26
Percentile among shows you could realistically get on. Not a download count.
Check whether they charge. Some shows sell guest slots rather than booking them, and rates in some fields run to thousands. Nothing in a podcast feed reliably says so, so we do not claim either way. Ask before you write the pitch.
Worth a pitch. This show publishes its own contact, sits outside the national chart, is independently published, and its recent episodes show it books guests.

How this show compares to other marketing & media podcasts

It publishes less often than most Marketing & Media shows, so expect a longer lead time and fewer available slots.

Measured against every marketing & media podcast in the directory that has published in the last year.

This show Category average
Episodes featuring a guest 30% 23%
Episodes in the last 90 days 1 7
Typical episode length 35 min 31 min
Episodes published in total 27 122
Reach percentile 26 50

Reach is a percentile among shows you could realistically get booked on, built from chart history, longevity, activity and cadence. It is not a download figure. Nobody outside a show can see those.

What the show says about itself

Truth, Lies & B2B Growth is the podcast for founders, CEOs and GTM leaders wrestling with the new realities of marketing in complex B2B. Craig and James cut through the hype, call out the lies and share the truth as they see it. Their views come from decades spent leading GTM functions, advising as fractional consultants/CMOs and now running a successful B2B marketing consultancy. Topics include: Modernising marketing; building brand authority; demand generation & HubSpot/CRM/AI

Recent episodes

Straight from the feed. The quickest way to judge whether your angle fits.

  1. B2B Demand Generation in 2026: Why Lead Gen Isn’t Enough
  2. Build a Buyer Intent Engine That Actually Works
  3. How to Build a B2B Content Strategy That Gets Discovered
  4. The B2B website playbook that will drive pipeline in 2026
  5. SaaS GTM secrets unlocked for complex B2B sales, with Dave Boyce
  6. When hiring a Fractional CMO makes sense (and when it doesn’t) with Sam Butterworth
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Every show A to Z

Common questions

Does Truth, Lies and B2B Growth accept guests?

Sometimes has guests. Interviews appear alongside other formats. This is our reading of the show's recent episode titles, not a statement from the show itself.

How do I contact Truth, Lies and B2B Growth?

Yes. Truth, Lies and B2B Growth publishes a contact address in its own RSS feed, and it is the show's own inbox rather than a shared network desk. We hold it and release it to people on a plan. We never invent an address and never send a pitch on your behalf.

How often does Truth, Lies and B2B Growth publish?

It publishes irregularly. There are 27 episodes in the feed. Episodes run about 35 minutes.

Is Truth, Lies and B2B Growth still active?

Yes. It has published within the last 90 days.