WT
Artwork for What the REF?!
Culture & Arts

How to get on What the REF?!

Hosted by HiddenREF.

Should you pitch it?

Guest activity
Sometimes has guests
20% of recent episode titles look like interviews
Episode length
39 min
Median of recent episodes. That is the commitment you would be asking for.
Publishing
Monthly
26 episodes · last 2026-08-25
Language
English
The feed says "en" without a region, so the country is unknown.
Where it's from
Not established
No .uk domain and no region in the feed language. Apple reports the storefront, not the show, so we do not guess.
Reach
49
Percentile among shows you could realistically get on. Not a download count.
Check whether they charge. Some shows sell guest slots rather than booking them, and rates in some fields run to thousands. Nothing in a podcast feed reliably says so, so we do not claim either way. Ask before you write the pitch.
Worth a pitch. This show publishes its own contact, sits outside the national chart, is independently published, and its recent episodes show it books guests.

How this show compares to other culture & arts podcasts

It publishes less often than most Culture & Arts shows, so expect a longer lead time and fewer available slots.

Measured against every culture & arts podcast in the directory that has published in the last year.

This show Category average
Episodes featuring a guest 20% 17%
Episodes in the last 90 days 3 10
Typical episode length 39 min 43 min
Episodes published in total 26 148
Reach percentile 49 50

Reach is a percentile among shows you could realistically get booked on, built from chart history, longevity, activity and cadence. It is not a download figure. Nobody outside a show can see those.

What the show says about itself

Welcome What the REF - Our attempt at demystifying everyone's favourite national research assessment exercise! Hosted on Acast. See acast.com/privacy for more information.

Recent episodes

Straight from the feed. The quickest way to judge whether your angle fits.

  1. What the REF do you get out of submitting to the Hidden REF Competition?!
  2. What the REF is it like to start the REF?!
  3. What the REF did we learn at ARMA?!
  4. What the REF: In conversation with Steven Hill
  5. What the REF?! It's the 2026 Hidden REF Competition!
  6. What the REF can be measured?
You do not have an active subscription to pitch

Sign up for a free pitch today

Create an account and draft one pitch, with the contact address, at no cost and with no card. You review it and send it yourself from your own inbox. This show publishes its own inbox, which is the strongest route there is. We never send on your behalf and never invent an address.

Create a free account

No card needed for the free pitch. See what the plans include if you want more than one.

Common questions

Does What the REF?! accept guests?

Sometimes has guests. Interviews appear alongside other formats. This is our reading of the show's recent episode titles, not a statement from the show itself.

How do I contact What the REF?!?

Yes. What the REF?! publishes a contact address in its own RSS feed, and it is the show's own inbox rather than a shared network desk. We hold it and release it to people on a plan. We never invent an address and never send a pitch on your behalf.

How often does What the REF?! publish?

It publishes about once a month. There are 26 episodes in the feed. Episodes run about 39 minutes.

Is What the REF?! still active?

Yes. It has published within the last 90 days.

Similar shows you could pitch

Same category, publishing their own contact, and still active. If this show is not the right fit, one of these may be.